Wednesday, March 23, 2011

Beauty Confessional - Speedo LZR Racer creates another Fashion Collaboration

 

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Speedo LZR Racer creates another Fashion Collaboration

Barbie Dress exclusive to yoox com

Speedo, has unveiled its stunning fashion collaboration with award winning ethical fashion designers From Somewhere.





Produced using surplus stocks of its  Speedo LZR Racer suit, the range features retro 50s styling with a playful modern twist, combining practical swimwear with high-end fashion trends to create a look that's equally at home on the beach or at a party.

Orsola de Castro, the co-owner of From Somewhere, said "After unveiling the first of our Speedo LZR Racer collaborations at London Fashion Week in September 2010, we have had an enormous amount of fun in designing and producing these latest pieces, and we feel that we've learned a lot about how far we can go, building our confidence, introducing lots of colour and creating designs we're extremely proud of.

"The range comprises a wide variety of products, taking in eveningwear made from over 60 swimsuits, to the super wearable 'Swimdress', a new concept in swimwear as daywear, and we're sure fashion followers will be delighted with the results."

Launching in Selfridges stores this week, the UK release of the collection coincides with Climate Week. In addition to its release in Selfridges stores in the UK and online exclusively at yoox.com, the 'From Somewhere with Speedo' collection will also be available at Hallelujah in Brussels, Belgium, and in Tokyo's Beams outlet.

In addition to the wider range, two styles will be available exclusively at Selfridges and two styles will be exclusive to yoox.com, a percentage of the proceeds will be donated to Green Cross International, YOOXYGEN's partner.

The Barbie Dress is exclusive to yoox.com  and the Gussy Dress is exclusive to Selfridges in the UK. 


Doll Dress

Fairy Dress

 

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